This course focuses on the challenges of leadership and management in nonprofit and nongovernmental organizations. The course provides delegates with the conceptual and analytic base needed to build and lead a new or established organization, finding a balance between strategic discipline and flexibility. The course exposes delegates to several analytic tools and processes (e.g., mission and vision, theory of change, strategic planning, organizational life-cycles and scaling, positioning and strategic marketing, performance measurement and evaluation, and partnerships and alliances).
The focus throughout the course is on strategy and leadership. Delegates should be familiar with basic management concepts, either through an earlier course or professional experience. The course is taught primarily through case studies covering a wide range of organizations both domestic and international. Delegates undertake research and write three papers over the course of the semester working with a real client organization. These course addresses mission, vision and theory of change; strategic marketing including branding; and performance measurment and evaluation.
Strategic Management in Nonprofit Organizations uses a strategic management framework to consider key decisions that nonprofit managers and volunteer leaders confront as they plan and work to position their organizations for optimal success. The text blends together theoretical, empirical and normative literature with descriptive stories of managing in the sector to illustrate some of the challenges managers will face in their organizations.
- Public Management
- Management of Information Technology in Government
- Project Management
- Strategic Management: Planning and Measurement
- Ethics and Accountability
- Intergovernmental Management
- Leadership in Public Sector Organizations
- Public Decision Analysis
- Change and Reform in Public Organizations
- Labor Management Relations in the Public Sector
- Managing Workplace Diversity
Organizational Assessment and Strategy
This session focuses on the basic theories and functions of strategic planning and management, and introduces students to the planning/ monitoring/ evaluation cycle. Financial aspects of strategic planning and management are emphasized.
This session emphasizes the communication and interpretation of financial information for decision-making by managers, governing boards, granting agencies and donors. Techniques and principles of cash flow prediction, resource allocation, financial statement analysis, and budgeting and control are presented.
Strategic Technology Planning
This session focuses on strategically planning for and managing technology, to help nonprofit managers make informed and intelligent technology investments, and use technology to accomplish the organization’s mission.
Leadership and Innovation in Nonprofit Organizations
This session focuses on three aspects of leadership: developing and working within a multi-cultural management team, understanding management styles, and conflict resolution. Attention and focus will also be paid to working on innovative tools and strategies to manage problems and issues more creatively.
The module will address key elements to creating and maintaining an active and engaged board for your nonprofit.
Human Resources Management
This session trains managers in selected aspects of personnel management, including interviewing and selection, employment law, classification and compensation, career development, and performance assessment.
Program Management and Decision Making
This session covers the dual requirements of nonprofit organization and their importance for decision making, planning and management.
This session covers the design and management of successful volunteer programs.
This session is designed to enhance nonprofit managers’ understanding of the importance of advocacy and government relations in serving their mission, and to equip them with skills and knowledge to be effective in influencing public policy. This day will also address the use of technology as an tool for increased advocacy.
Marketing and Fundraising
This session emphasizes marketing, public relations and fund raising. Approaches to developing systematic marketing and fund raising strategies are presented. Sources of nonprofit revenue, historical philanthropic patterns, and strategies to achieve a stable and diversified funding base are reviewed. These two days will also discuss the use of social networking as a marketing and fund development tool.
This session will teach managers to recognize the personal and practical needs of both staff and clients and the importance of responding to those needs. Enhanced communication and effective communication with team members and others will be emphasized.
This session will focus on planning for leadership succession within nonprofit organizations.
This session presents basic concepts and models for determining how efficiently and effectively the organization is performing. Strategies for incorporating the results of evaluation into program planning, program implementation, and justifying resource requirements are covered.
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