Master Digital Marketing & Start Business

• Develop skills in creating and executing effective digital marketing strategies.
• Increase knowledge of the latest digital marketing tools and techniques.
• Stay up-to-date with the latest digital marketing trends.
• Gain a better understanding of consumer behavior and how it affects digital marketing efforts.
• Learn how to effectively use data and analytics to measure the success of digital marketing campaigns.
• Increase chances of career growth and advancement in digital marketing and business fields.

Module 1: Making your Website

• In this module, we'll go step-by-step to building your fully functional, professional website.
• We will learn about wordpress and get you all setup with your own domain and hosting which is yours to keep.

Module 2: Search Engine Optimization (SEO)

• In this module, we'll cover all the SEO basics.
• The knowledge you need to know to get your website ranked in google. 
• And we will go through implementing everything on your new website.

Module 3: Web Analytics

• In this module, we'll cover how to setup and analyse google analytics.
• You'll be able to optimize all your marketing efforts after understanding and starting to execute on the insights google analytics will give you.

Module 4: Email Marketing

• In this module, we cover the why and the how of email marketing.
• We'll look into strategies as well as setting up an email marketing account for your website. 
• Then, we will move into how to start growing your email list and what to do with that list.

Module 5: Search Engine Advertising (SEM)

• In this module, we will look at the search engines available to us and how to marketing with them.
• Well cover the fundamentals of PPC marketing as well as some basic tactics to get you beating your competition from day 1.

Module 6: Social Media Marketing

• The basics on setting up your social media accounts, how to use them and what business cases apply to certain social media platforms and why.

Module 7: Facebook/Instagram Ads

• In this module, we'll cover the Facebook and Instagram ad platform and learn how to run, scale and optimize ads on these platforms.