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Digital Marketing Mastery

In collaboration between Magna Skills and ShaFrost, we present the "Digital Marketing Mastery" course. This comprehensive program is designed to equip individuals across Africa with the knowledge and tools needed to thrive in the digital landscape.

We believe that by combining web design, hosting, and digital courses, we can create opportunities for both personal growth and financial success.

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Digital Marketing Mastery
Online fee from
$200 USD
Standard: $300 · Save $100
Course Outcomes

Expected learning outcomes

  1. To provide participants with essential digital skills, including web design, online marketing, and content creation.
  2. To introduce the concept of affiliate marketing and demonstrate how it can be a lucrative source of income.
  3. To enable participants to harness the power of ShaFrost's services as affiliates, thereby creating a sustainable income stream.
  4. To facilitate understanding and implementation of an effective digital marketing strategy.
  5. To empower Africans to leverage these skills and opportunities for personal and professional advancement.
Curriculum

Course modules and outline

Module 1: Digital Foundations

  • Understanding the Digital Landscape
  • Introduction to Web Design
  • Hosting Essentials
  • Navigating Online Platforms

Module 2: Digital Marketing

  • Online Marketing Strategies
  • Social Media Marketing
  • Content Creation and Management
  • Search Engine Optimization (SEO)

Module 3: Affiliate Marketing

  • What is Affiliate Marketing?
  • Finding Profitable Affiliate Programs
  • Building a Personal Brand
  • Effective Affiliate Strategies

Module 4: Maximizing ShaFrost Services

  • Overview of ShaFrost Services (Web Design, Hosting, Digital Courses)
  • Becoming a ShaFrost Affiliate
  • Utilizing ShaFrost Services for Your Affiliate Marketing Efforts

Module 5: Creating a Digital Marketing Plan

  • Developing Your Online Presence
  • Crafting a Content Strategy
  • Measuring Success with Analytics
  • Scaling Your Online Business

Module 6: Practical Implementation and Case Studies

  • Hands-on Projects
  • Real-life Affiliate Success Stories
  • Troubleshooting and Optimization
  • Q&A and Group Discussions
Why Attend

Key course benefits

Practical capacity building approach
Designed for government, NGOs and public institutions
Real-world African case studies
Certificate of completion
Applicable tools and templates
Interactive facilitation and exercises
Course Enquiry

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